ESFoods » E S Foods http://www.esfoods.com Mon, 16 Jan 2012 20:27:57 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Breakfast Breaks Teams Up with NBA for Kids’ Health http://www.esfoods.com/2012/01/breakfast-breaks-teams-up-with-nba-for-kids%e2%80%99-health/ http://www.esfoods.com/2012/01/breakfast-breaks-teams-up-with-nba-for-kids%e2%80%99-health/#comments Mon, 16 Jan 2012 20:27:57 +0000 Amy Josephson http://www.esfoods.com/?p=727 It’s a slam-dunk!  Breakfast Breaks has teamed up with the NBA to promote active, healthy lifestyles among today’s kids!  Students can now receive NBA Hoop Troop membership cards that provide them with access to the NBA’s kid-friendly website, http://www.nbahooptroop.com/. Sure to be a crowd pleaser, the site has all sorts of information, videos and games. And with this new partnership comes new packaging for Breakfast Breaks.

  • New Packaging:  Each new Breakfast Breaks package has a call out on the front panel regarding NBA’s Hoop Troop Team.  There are trivia questions on the back of the package along with more information of the NBA Hoop Troop membership and website.   We have twenty-four new package designs, with twenty four new headlines.  We have also updated our Breakfast Breaks with four new, vibrant colors.  In addition, we have nutrition facts on each package and a simple diagram showing how to convert a Breakfast Breaks package into a placemat.  
  • Cards and Posters: There are eye-catching posters available for schools too – telling students “Eating Breakfast is a Slam Dunk!” All that foodservice directors need to do is provide the membership cards when they serve Breakfast Breaks. In addition to the on-pack promotion we have over one million membership cards to distribute to kids.  These cards have a password that students can use on the NBA Hoop Troop website.  We have included packs of 50 cards in each 36-count case of Breakfast Breaks (while card supplies last).  This will allow the school to provide all students with the cards (even if those students are not consuming Breakfast Breaks that day).

Beat the buzzer! These cards and posters are available for a limited time. While supplies last, we can provide additional cards if requested. Help us make a difference now in kids’ lives. With the NBA, we at E S Foods are dedicated to reaching students with positive messages to encourage healthy lifestyles which include eating nutritious foods, physical fitness and having fun.  If you would like to order Breakfast Breaks and cards for your school, please email your card request to  AJosephson@esfoods.com .

]]> http://www.esfoods.com/2012/01/breakfast-breaks-teams-up-with-nba-for-kids%e2%80%99-health/feed/ 0 Make New Year’s Resolution to Serve More Breakfasts! http://www.esfoods.com/2012/01/make-new-year%e2%80%99s-resolution-to-serve-more-breakfasts/ http://www.esfoods.com/2012/01/make-new-year%e2%80%99s-resolution-to-serve-more-breakfasts/#comments Wed, 04 Jan 2012 22:41:37 +0000 Amy Josephson http://www.esfoods.com/?p=716 Happy New Year from all of us at E S Foods!  We hope you’ll make it a resolution to serve more breakfasts to more students!  Expanding your School Breakfast Program will benefit your students and your schools.  To give your students a healthy, nutritious start to their day, consider serving our new Protein Breakfast BREAKS. Each three-pack contains a protein, grain and 100% fruit juice. Blueberry yogurt, strawberry yogurt and a cheese pack are available as protein options, while granola or Rice Chex may be selected as the grain. Breakfast BREAKS are available in shelf-stable, refrigerated and thaw-and-serve formats. 

 Serving more breakfasts also mean more revenue for your program.  Here are two proven ways to expand your program:

  • Offer Classroom Breakfast
    Research shows that more kids eat breakfast when it’s served in the classroom.  Plus, it requires less staff  and uses less school time.
  • Provide Grab ‘n’ Go Meals
    Shelf-stable meals like Breakfast BREAKS are ready to go; all components, including utensils, are all in one eco-friendly pouch.
]]> http://www.esfoods.com/2012/01/make-new-year%e2%80%99s-resolution-to-serve-more-breakfasts/feed/ 0 New Protein Breakfast BREAKS in November School Nutrition Magazine http://www.esfoods.com/2011/11/new-protein-breakfast-breaks-in-november-school-nutrition-magazine/ http://www.esfoods.com/2011/11/new-protein-breakfast-breaks-in-november-school-nutrition-magazine/#comments Wed, 16 Nov 2011 16:41:14 +0000 Amy Josephson http://www.esfoods.com/?p=699 Don’t miss this month’s issue of SNA’s School Nutrition magazine.  It has a school breakfast focus with articles such as “A Hot Potato in the Morning” and “School Breakfast Detectives: Mission Accomplished.” In addition, get a preview of this year’s National School Breakfast Week theme, “School Breakfast: Go for Gold.”   Our new line of Protein Breakfast BREAKS are included in the “On the Market” section on page 62, highlighting new breakfast products.  See below:

“Break and Go: Looking for a product that you can serve to your hungry students as part of breakfast in the classroom?  E S Foods has expanded its line of grab ‘n’ go breakfast options with its new Protein Breakfast BREAKS. Each three-pack contains a protein, grain and 100% fruit juice. Blueberry yogurt, strawberry yogurt and a cheese pack are available as protein options, while granola or Rice Chex may be selected as the grain. Breakfast BREAKS are available in shelf-stable, refrigerated and thaw-and-serve formats.  Find out more by visiting www.esfoods.com or calling (516) 682-5494.

]]> http://www.esfoods.com/2011/11/new-protein-breakfast-breaks-in-november-school-nutrition-magazine/feed/ 0 FDA Sets Record Straight on Apple Juice Safety http://www.esfoods.com/2011/09/fda-sets-record-straight-on-apple-juice-safety/ http://www.esfoods.com/2011/09/fda-sets-record-straight-on-apple-juice-safety/#comments Fri, 30 Sep 2011 20:56:49 +0000 Amy Josephson http://www.esfoods.com/?p=677 Recently, a flurry of media attention surrounded the safety of U.S. apples juice as a result of claims to the contrary made on “The Dr. Oz Show.” On his program, Dr. Oz asserted that apples juice is unsafe due to elevated levels of arsenic. This claim is unfounded and should not cause concern about serving apple juice to your students. If you have school administrators or parents who are concerned, please direct them to the following  FDA links for further information.

FDA Questions and Answers about Apple Juice

Letter from FDA to Dr. Oz Show

The U.S. Food and Drug Administration disproved the show’s report, called it “irresponsible,” and says drinking all brands of apple juice is safe, a position confirmed by many other health experts.

Our E S Foods apple juice is produced under the strict guidelines of the Federal Food & Drug administration and is fully compliant with the standards set forth by that agency. Furthermore, our concentrates are tested before use and we retain Certificates of Analysis attesting to their safety and purity.

There is currently no evidence to suggest a public health risk from fruit juices, including apple juice. The FDA has been in communication with the producers of the show and has reviewed the show’s findings in great detail. FDA’s conclusion is that the show’s findings were based on the wrong tests and believes it was irresponsible and misleading for The Dr. Oz Show to suggest that apple juice contains unsafe amounts of arsenic based solely on inaccurate testing.

]]> http://www.esfoods.com/2011/09/fda-sets-record-straight-on-apple-juice-safety/feed/ 0 NEW Meals for NEW School Year http://www.esfoods.com/2011/09/new-meals-for-new-school-year/ http://www.esfoods.com/2011/09/new-meals-for-new-school-year/#comments Thu, 15 Sep 2011 18:31:20 +0000 Amy Josephson http://www.esfoods.com/?p=672 A new school year means new teachers, new school supplies, new schedules . . .  and NEW food choices!  E S Foods has expanded its popular Breakfast BREAKS line as well as introduced other new items to include on your menu.  Here’s a sampling:

NEW: Protein Breakfast BREAKS
Our newest addition to the Breakfast BREAKS line-up.  There are three varieties that come shipped refrigerated.  Just add milk for a fully reimbursable meal.
• Blueberry Yogurt, Granola and 4 oz.  Fruit Juice
• Strawberry Yogurt, Snack and 4 oz. Fruit Juice
• Cheese Pack, Rice Chex and 4 oz. Fruit Juice (Gluten Free)

NEW: Healthier Macaroni & Cheese
Who doesn’t love mac ‘n cheese?  Our new, healthy version is  “Whole Grain, Reduced Fat, Reduced Sodium Mac & Cheese”.  Our Reduced Fat, Reduced Sodium Macaroni & Cheese and Cheese Sauces are crowd pleasers too!

NEW: Thaw & Serve Sandwiches
Our Thaw & Serve wrapped sandwiches have been so successful that we are expanding the product line.  Currently we have the following sandwiches available:
• Turkey Bologna and Cheese
• Turkey and Cheese
• Combo Sandwich
• Turkey Salami and Cheese

Please let us know if you would like to see samples of any of the new items or any  product from E S Foods. We’d love to hear from you.

]]> http://www.esfoods.com/2011/09/new-meals-for-new-school-year/feed/ 0 Put Breakfast BREAKS on Your Back-to-School “To-Do” List http://www.esfoods.com/2011/09/put-breakfast-breaks-on-your-back-to-school-%e2%80%9cto-do%e2%80%9d-list/ http://www.esfoods.com/2011/09/put-breakfast-breaks-on-your-back-to-school-%e2%80%9cto-do%e2%80%9d-list/#comments Fri, 02 Sep 2011 19:44:18 +0000 Amy Josephson http://www.esfoods.com/?p=665 It’s that exciting time of year when the kids are back and lining up to see what’s new on the school menu. Hopefully, you have joined the increasing number of schools that are now offering Breakfast in the Classroom programs. Research shows it’s a great way to increase breakfast participation. If you’re ordering meals for your next term, be sure to include Breakfast BREAKS, as they are the best grab ‘’n’ go solution for BIC programs.

Breakfast BREAKS is our most popular brand that we continue to expand and improve. Last year we introduced new eco-friendly, pouch packaging – and this year, just introduced at ANC this summer – we’ve added Protein Breakfast BREAKS. These new meals are refrigerated, featuring yogurt and cheese portions. Each 3-pack contains a protein, grain and 100% juice
• Blueberry Yogurt, Granola and 100% Fruit Juice
• Strawberry Yogurt, Snack and 100% Fruit Juice
• Cheese Pack, Rice Chex® and 100% Fruit Juice (gluten-free too!)

All Breakfast BREAKS varieties are the perfect grab ‘n go solution for school breakfast, especially classroom breakfast.

And be sure to check out our latest tool kit: How To Make Breakfast a Winner, featuring helpful tips on how to help your school food service program make money. In fact, did you know that by feeding 1,000 kids breakfast each day, your school would receive over $250,000 in federal funding?

So I urge you to make classroom breakfast a priority this year and get your students off to a great start each day!

]]> http://www.esfoods.com/2011/09/put-breakfast-breaks-on-your-back-to-school-%e2%80%9cto-do%e2%80%9d-list/feed/ 0 See Our New Video and Make the Switch! http://www.esfoods.com/2011/08/see-our-new-video-and-make-the-switch/ http://www.esfoods.com/2011/08/see-our-new-video-and-make-the-switch/#comments Tue, 09 Aug 2011 03:14:04 +0000 Amy Josephson http://www.esfoods.com/?p=659 We are pleased to showcase our new video for food service directors that demonstrates the many benefits of switching to classroom breakfasts and Breakfast BREAKS!   We compare for you the traditional breakfast process against our own grab ‘n’ go classroom breakfast, Breakfast BREAKS – and guess which wins!  It’s the outside-of-the-box thinking that can make your breakfast program profitable by using kits such as Breakfast BREAKS, mobile carts, second chance and classroom breakfasts.  Some of the benefits include:

• No additional labor needed
• Simple to distribute
• Easy to manage inventory
• Serve more breakfasts
• Make breakfast profitable

And we can even provide you the math that will help convince your schools to give it a try. 

Breakfast Breaks – Food Service from ES Foods on Vimeo.

]]> http://www.esfoods.com/2011/08/see-our-new-video-and-make-the-switch/feed/ 0 New Products from E S Foods Get Rave Reviews at ANC http://www.esfoods.com/2011/07/new-products-from-e-s-foods-get-rave-reviews-at-anc/ http://www.esfoods.com/2011/07/new-products-from-e-s-foods-get-rave-reviews-at-anc/#comments Tue, 19 Jul 2011 18:43:36 +0000 Amy Josephson http://www.esfoods.com/?p=654 It was a great outing for E S Foods in Nashville last week at ANC!  We hope you were there and stopped by our booth.  We introduced a lot of exciting new products and programs for the upcoming school year.  Here’s a recap of what’s new:

Our newest addition to the Breakfast BREAKS line-up is our Protein Breakfast BREAKS. There are three varieties that come shipped refrigerated.  Just add milk for a fully reimbursable meal.
• Blueberry Yogurt, Granola and 4 oz.  Fruit Juice
• Strawberry Yogurt, Snack and 4 oz. Fruit Juice
• Cheese Pack, Rice Chex and 4 oz. Fruit Juice (Gluten Free)

Plus our regular shelf-stable Breakfast BREAKS continued to wow folks at ANC – as they are the ideal solution for Breakfast in Classroom, Alternate Site feeding and increasing participation in breakfast programs. 

Everyone was raving about our new, delicious Macaroni & Cheese item, “Whole Grain, Reduced Fat, Reduced Sodium Mac & Cheese”. Our Reduced Fat, Reduced Sodium Macaroni & Cheese and Cheese Sauces were crowd pleasers too!

Our Thaw & Serve wrapped sandwiches have been so successful that we are expanding the product line.  Currently we have the following sandwiches available:
• Turkey Bologna and Cheese
• Turkey and Cheese
• Combo Sandwich
• Turkey Salami and Cheese

Finally, if you were at ANC, we hope you had a chance to see our latest tool kit: “How To Make Breakfast a Winner,” featuring helpful tips on how to help your school food service program make money. If you didn’t get one, just click here for the pdf.  

Please let us know if you would like to see samples of any of the new items or any  product from E S Foods. We’d love to hear from you.

]]> http://www.esfoods.com/2011/07/new-products-from-e-s-foods-get-rave-reviews-at-anc/feed/ 0 Our New Protein Breakfast BREAKS Debut at ANC – Visit Booth #311 http://www.esfoods.com/2011/07/our-new-protein-breakfast-breaks-debut-at-anc-%e2%80%93-visit-booth-311/ http://www.esfoods.com/2011/07/our-new-protein-breakfast-breaks-debut-at-anc-%e2%80%93-visit-booth-311/#comments Fri, 08 Jul 2011 19:37:48 +0000 Amy Josephson http://www.esfoods.com/?p=651 The newest addition to our Breakfast BREAKS line – Protein Breakfast BREAKS – will be unveiled at the School Nutrition Association’s ANC, July 10-13.  These new meals are refrigerated, featuring yogurt and cheese portions. Each 3-pack contains a protein, grain and 100% juice

  • Blueberry Yogurt, Granola and 100% Fruit Juice
  • Strawberry Yogurt, Snack and 100% Fruit Juice
  • Cheese Pack, Rice Chex® and 100% Fruit Juice

These were added to our flagship line of shelf-stable Breakfast BREAKS, which made a big splash at last year’s ANC when we introduced them in new eco-friendly, pouch packaging. All Breakfast BREAKS varieties are the perfect grab ‘n go solution for school breakfast, especially classroom breakfast.

In addition, we are introducing our newest frozen item – Reduced Fat, Reduced Sodium, Whole Grain Mac & Cheese

And be sure to look in your attendee bag for our latest tool kit: How To Make Breakfast a Winner, featuring helpful tips on how to help your school food service program make money.  In fact, did you know that by feeding 1,000 kids breakfast each day, your school would receive over $250,000 in federal funding?  See our toolkit and be sure to stop by booth #311.  Hope to see you in Nashville!

]]> http://www.esfoods.com/2011/07/our-new-protein-breakfast-breaks-debut-at-anc-%e2%80%93-visit-booth-311/feed/ 0 Looking For That Next Breakfast BREAKS Slogan! http://www.esfoods.com/2011/04/looking-for-that-next-breakfast-breaks-slogan/ http://www.esfoods.com/2011/04/looking-for-that-next-breakfast-breaks-slogan/#comments Thu, 28 Apr 2011 19:17:57 +0000 Amy Josephson http://www.esfoods.com/?p=592 Sorry folks, this one’s for kids only!  Our new packaging for Breakfast BREAKS just rolled out this week.  It’s still the new eco-friendly pouch packaging in a variety of colors, but now inviting kids to visit BreakfastBREAKS.com and submit their ideas for the next fun headline.  On BreakfastBREAKS.com, a student can submit his or her slogan and see it appear on a virtual bag! The site includes a “slogan showcase” that allows viewers to see submitted slogans on virtual bags – how cool is that?  We want to get kids excited about breakfast by being involved.  Help spread the word in your school district by encouraging students to visit the website to have a chance at being a “published” writer! See for yourself on BreakfastBREAKS.com.

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